Maya - "Hope" / "Big Bang"
The Challenge
Maya wanted a nostalgic commercial for their product that would drive the audience’s expectations and take them on an unexpected journey.
They wanted to convey a complex idea in a simple yet memorable way—being able to not only entertain but make the audience feel certain types of emotions by injecting humor and playfulness into the mix.
Client
Maya
Music Arranged by
Arnold Buendia
Vocals
Leah Patricio
Services
Music
Arrangement
Audio Post-Production
Mixed By
Mark Villar
Instruments
Mike Villegas Guitar
Angelo Villegas Bass Guitar
Patrick Feliciano Violin
Claudia Berenguer Violin
Angelo Mateo Flute
Earvin Rosacay Horn
Holton Farkas Horn
The Approach
Maya wanted a nostalgic commercial for their product that would drive the audience’s expectations and take them on an unexpected journey.
They wanted to convey a complex idea in a simple yet memorable way—being able to not only entertain but make the audience feel certain types of emotions by injecting humor and playfulness into the mix.
2
Awards won
8.2M+
Overall digital views on the internet
The Solution
Maya wanted a nostalgic commercial for their product that would drive the audience’s expectations and take them on an unexpected journey.
They wanted to convey a complex idea in a simple yet memorable way—being able to not only entertain but make the audience feel certain types of emotions by injecting humor and playfulness into the mix
32%
Increase in digital engagement
24%
Increase in product sales
The Future
Maya wanted a nostalgic commercial for their product that would
drive the audience’s expectations and take them on an unexpected
journey.
They wanted to convey a complex idea in a simple yet memorable way—
being able to not only entertain but make the audience feel certain types
of emotions by injecting humor and playfulness into the mix.